Mattel launches taller Barbie aimed at children as young as 3

January 13, 2023

in News

Reading Time: 3 mins read

Love her or loathe her, Barbie has been transformed again, this time into a version for children as young as 3.

Gone is the contentious hourglass figure for My First Barbie, which launched Thursday ahead of July’s live-action film about the icon starring Margot Robbie and Ryan Gosling.

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Mattel launches taller Barbie aimed at children as young as 3

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Mattel launches taller Barbie aimed at children as young as 3

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