Just moments ago, ALDI announced its latest industry wake-up call, an earthquake if you will, an agreement to acquire Winn-Dixie and Harvey’s Supermarket. A move that might appear to be a mismatch as the leading small store discounter tackles the more conventional supermarket space.
ALDI, under Jason Hart’s leadership, has become not only one of the fastest growing supermarket chains in the United States, but as he shared with me for a previous Forbes column, his plan is to spend billions to become the third-largest grocer in the U.S. by store count. Back then, their store count was 1,800, they now project reaching 2,400 stores by the end of 2023. The acquisition from Southeastern Grocers adds approximately 400 Winn-Dixie and Harvey’s to the ALDI portfolio. ALDI, known for its tight-lipped culture, has not revealed the cost of the acquisition.
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