Public awareness of the links between our homes and our health was growing before the pandemic, but it has exploded in the months and years since then. What will the many built-in wellness design improvements we’ve added in recent years do to enhance our homes’ value to prospective buyers? Which ones are builders prioritizing in their new construction projects?
Macro Trends
“In the current price-conscious market, we are seeing those ‘will they pay for it” conversations arising again,” shares Mikaela Arroyo, New Home Trends Institute director at John Burns Real Estate Consulting. “With less buyer demand, builders are looking for ways to differentiate themselves that don’t break the bank (think smart tech, health, energy efficiency). We are seeing a careful curation of the features that bring the most ROI to buyers,” she adds.
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