There’s no doubt that Leo Messi’s arrival in the United States to join Inter Miami has generated Messi mania. And it looks like Apple TV’s 10-year $2.5 billion deal to stream Major League Soccer games has given the service a big boost in subscribers to its separate MLS Season Pass service thanks to Messi, considered by many to be the greatest-of-all-time in the sport.
That’s not lost on Apple TV+, which is capitalizing on the soccer star’s celebrity factor for all of its subscribers with the premiere of its six-part documentary Messi Meets America.
Support authors and subscribe to content
This is premium stuff. Subscribe to read the entire article.
Login if you have purchased