California’s leading privacy regulations just became stricter. California Governor Gavin Newsom, a Democrat, signed into law the Delete Act, which requires data brokers to delete all information they have collected about an individual at the citizen’s request. This requirement extends to “all service providers or contractors associated with the data broker” as well. Notably, citizens will not have to file repeated requests. After their first is processed, data brokers will be responsible for deleting all information of a consumer that has submitted a request at least once every 45 days, with only a few exceptions. In addition, once a consumer has filed, data brokers will be restricted in their ability to share or sell new personal information on the consumer.
While all 12 states, including California, with data privacy laws, include the right for residents to request to have their data deleted, this new bill goes beyond these past protections. Instead of having information collected directly from the person removed, the new law will require destroying all information gathered about an individual when requested.
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