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The Saudi Arabia-backed breakaway professional golf tour, LIV Golf, has agreed a deal to broadcast its events in the US on the CW Network, a channel best known for carrying teen dramas including Gossip Girl and Buffy the Vampire Slayer.
The agreement ends a months-long search by LIV Golf to find a broadcast home in the US, hampered in part by the breakaway group’s attempt to disrupt professional golf even among a voracious market for live sport broadcasts.
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