Surveys Forecast Strong Retail Q4, But Inflation Has Shoppers Expecting Discounts

Consumers plan to boost their holiday spending this year by 14%, besting pre-pandemic levels for the first time, although shoppers say the price will be the leading factor in choosing where to shop, a trend that should most benefit big box retailers.

Those are some of the headline findings in two new consumer research reports from First Insight Inc. and Deloitte Consulting.