Zack Snyder knows exactly what he’s doing, and with a single tweet, has generated an amount of hype that will almost certainly be impossible to deliver on.
On Wednesday, Snyder tweeted a teaser video with the hashtag #fullcircle, which said that there would be an “incoming transmission from Lord Darkseid” April 28-30. It’s since been retweeted 27,000 times, liked 67,000 times and viewed 7 million times. And that’s just on Twitter.
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