Walmart
WMT
, the country’s leading retailer, has partnered up with the Stacy Spikes’ resurrected MoviePass platform to sell subscriptions in its stores across the country. The retail behemoth seems very interested in promoting in-theater attendance through the partnership. With subscription movie-going here to stay, in a sector in a sector that includes about 4,600 establishments with combined annual revenue of about $18 billion, a co-sign by Walmart may be just what the movie-subscription company needs to reach even more customers.
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