Whether it is the exotic nature of the cars, the superstar status of the drivers, or the global appeal, Formula 1 has grown in popularity and seen its bottom-line increase. When looking inside the numbers, it seems all things F1 are turning to gold.
The U.S. may be late to the ball but seems to now fully embrace the global racing series. While NASCAR is still king, and IndyCar retains its open-wheel popularity due to both series running in North America, F1 has become the hot ticket and that’s translating to increased profits, growing television audiences, and sponsorship interest. Here are the numbers that show it all.
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