VC Jennifer Stojkovic’s post went viral after a founder harassed her in a LinkedIn pitch: ‘It’s much more common than you think’

• Jennifer Stojkovic, a general partner at Joyful Ventures, commonly turns down founder pitches.
• But after she and her husband, also an investor, both rejected the same founder, he blew up at her. 
•  The incident struck a nerve with her and other women VCs. She said it was “all too common.”

Like most venture capitalists, Jennifer Stojkovic receives dozens of inbound messages a day from founders, asking her to review and hopefully invest in their startups.

She doesn’t often have the bandwidth to reply to all of them, she said – par for the course for the job. “We have invested in three companies out of 200 pitches, so it’s near 99% rejections,” she told Insider. As a general partner at the $23 million social-impact emerging fund Joyful Ventures, Stojkovic backs early-stage startups in the alternative or sustainable protein market.