The Biden administration is shooting for 50% of all new car sales to be electric vehicles by 2030. Thanks to generous state and federal on-the-spot rebates, local dealers are gearing up for a sales boom.
By Rina Torchinsky, Forbes Staff
The banner across the the top of the website for Larry H Miller Chrysler Dodge Jeep Ram 104th reads: “EV in Colorado: Up To $12,500 in Total Credits!…Available Now!” Despite rising auto loan rates and a skittish economy, general manager Brent Wood is in an enviable position because his Denver area dealership is located in one of the friendliest electrical vehicle states in the nation. As the holiday shopping season approaches, Wood will be showcasing plug-in hybrid electric vehicles (PHEV) – the Jeep Wrangler 4xe , Jeep Grand Cherokee 4xe and a hybrid Chrysler Pacifica.
“It’s like the Apple computer when it came out,” says Wood. “The excitement, the energy, the enthusiasm of the product is definitely there.”
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