Jason R. Escamilla, founder and CIO of ImpactAdvisor LLC in San Francisco, has seen it all before. It was nearly 30 years ago when he initially tried Socially Responsible Investing (“SRI”), the predecessor of ESG. And he was cool with it. Until everything changed.
“ESG/SRI used to be about selectivity and choice,” says Escamilla. “I first got involved with SRI/ESG investing in the 90s. For decades, it was about selectivity and choice or preferences—primarily among institutional investors/clients. Funny thing happened on the way to going mainstream. ESG became the bully. The divestment movements ushered in powerful attention and support from the ‘non-investment class’ only a few years ago: students. Large pools of investment capital: university endowments adopted the cause. I still remember three years ago when CNBC’s Jim Cramer recommended permanently disinvesting from fossil fuels based on this force.”
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